**The information contained in the Out-of-Home Advertising Guidelines (the “Guidelines”) is being provided for general information purposes only. The information in the Guidelines does not constitute legal or other professional advice or an opinion of any kind. Readers are advised to seek specific legal advice by contacting their own legal counsel regarding any of the information contained herein including, but not limited to, legislative interpretation or specific legal issues. OMAC does not warrant or guarantee the quality, accuracy or completeness of any information provided. Moreover, the information in the Guidelines that refers to third party information, including but not limited to government legislation, should not be relied upon as accurate, timely or fit for any particular purpose. Stated simply, readers should consult their legal counsel before undertaking or accepting any advertising to ensure legal obligations and interpretations are accurate.

Download the PDF

Governed by City of Toronto Municipal Licensing & Standards -
Municipal Elections Act, Chapter 693

• The Municipal Elections Act, 1996 does not contain restrictions on when a candidate may or may not advertise. However, the candidate must have filed their nomination paper before spending any money and the amount they may spend on their campaign is regulated.
• Organizations such as the Canadian Radio-television and Telecommunications Commission have guidelines that broadcasters must follow to ensure all candidates have equal access to coverage.
• Free political advertising by a broadcaster must be within the regulations and guidelines of the Broadcasting Act (Canada) and made available to all candidates. This advertising is not deemed to be a contribution
• An election sign may be displayed on an illuminated billboard provided that each billboard has been installed under the authority of a permit issued under the applicable sign by-law.
• Timing
  • Election signs shall not be erected or displayed for a federal or provincial election until the day the writ of election is issued.
  • Election signs shall not be erected or displayed for a municipal election until 25 days prior to voting day.
  • Election signs shall be removed within 72 hours after the completion of voting on voting day.
• Use of City of Toronto logo.
  • No person shall display on any election sign a logo, trademark or official mark, in whole or in part, owned or licensed by the City.

For detailed information, visit:

http://www.toronto.ca/vote2006/bylaw.htm

 
Amendments current as of September 2005
Date of OMAC update: November 2009